Albert Heijn cross out 440 job

Spent: 3 September 2003 16.12
Last modified: 3 September 2003 19.45

ZAANDAM - the hypermarket chain Albert Heijn puts the knife in the manpower on especially the head office. There 440 job, of which 250 jobs on the head establishment in Zaandam and 190 at the distribution branch, disappear. That made Albert Heijn confessed Wednesday. The trade unions reacted been scared. "it is very strong."

A large part of the employees probably gets forced dismissal. Eenderde leave the hypermarket venture by means of natural course. At the two divisies in sum 4030 people, of which 1300 on the head office, work. At the complete company approximately 50,000 people work.

The dismissals fall especially on departments such as sales, staff & organisation, IT and marketing. For the of the teased Ahold evaluates also the number of cars and tel. of the matter. Furthermore the company of plan is board work.

Market share

The reorganisation has been motivated by the decreasing market share of the hypermarket chain. Albert Heijn say that the share in the first six-month period has fallen of 27.9 percent to 26.7 percent. Each percent point represents an annual turnover of approximately 250 millions euro. "I will ensure that the market share returns", thus director D. farmer. "we must recover it confidence of the consumenen."

AH want save euro to the coming two years 100 with the reorganisation millions. Afterwards the savings must produce annual 100 millions euro. The hypermarket chain expects for that supplies of approximately 25 millions necessary euro to have. It is certain that amount not yet.

shop quality

The cost saving wants pass on AH to the customers by reducing the prices in the hypermarket for example. Moreover the company wants invest the saved money in the quality of the shops and extra offers of products to finance.

"the customers cannot the dupe become", thus farmer. We want offer good quality against a reasonable price. The customers go with regard to service and quality in the shops nothing marks of the measures.

Expensive

Albert Heijn contend with the image an expensive hypermarket to be. "the customer finds the price than all other things", thus farmer more important. "the number of customers has not decreased the previous months, but they have spent less in the shops."

According to farmer the assortment remains maintained, but looks at the company to other matter. "five potjes jam are perhaps what much of the good", thus farmer. On the other hand we can give more attention to our euro hop by mark. As an market LEADER we want remain innovative.

The associations call the interventions dramatic. "the number of dismissals is high", thus J. Brocken van FNV allies. The plans of the cabinet concerning the benefits, are "seen the impact dramatic." The association wants look at if that impact can be glued.

Apprehension

THE CNV service association regrets the reorganisation. "we hope that with this measure the problems can be remedied, but I fear most terrible", said to driver R. Leloux.

According to trade union the Union moves himself misery at mother company Ahold as an oil macula to Ah-organisatie. "it is disconcerting that after wrong management at Ahold people are now duped at Albert Heijn."

Source: nu.nl
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